Help and support

How can we help?

We Love Soho is the local offers app for the people who live and work in Soho: residents, staff, visitors and businesses. Here's everything from signing up and choosing your membership to redeeming promotions and managing your account. Can't find your answer? Email hello@welovesoho.co.uk.

Getting started

The basics.

What is We Love Soho?

We Love Soho is a community membership app for London's Soho (W1). You carry a digital membership card on your phone with member offers at restaurants, bars, cafés, shops, salons and services across Soho. Membership is free for people who live or work in Soho; visitors can buy a Visitor Pass.

Browse what's on near you, then show your card at the counter to claim the offer. No paper vouchers, no printouts.

How do I sign up?

Download We Love Soho from the App Store or Google Play, or go to welovesoho.co.uk/join. Then:

  • Enter your email and create a password, or choose "Sign in with email code" for a passwordless one-time code.
  • Confirm your email with the 6-digit code we send you.
  • Pick your membership plan (you can start free).

You can join as a resident, a regular visitor, a Visitor-pass holder, a business owner, or as Soho staff.

Is it free to join?

Yes. Resident and Staff memberships are free to join, so anyone who lives or works in Soho can browse promotions and carry a membership card at no cost. Businesses can start on a free plan too. Visitor passes and paid business plans have their own options: see Memberships.

Which devices is the app on?

We Love Soho is available on iPhone (App Store) and Android (Google Play) in the UK. You can also sign up and manage your account on the web at welovesoho.co.uk.

Do I need to be in Soho to use it?

The offers are at businesses in Soho, W1, so you redeem them in Soho. But you can browse offers, plan ahead and manage your account from anywhere. When you're on the ground, the app sorts offers by what's closest and open now.

Memberships

A membership for your part of Soho.

What memberships are available?

We Love Soho is built around the people of the community, so you choose the membership that fits you:

Each page shows the current, up-to-date options and any pricing for that membership.

Which membership should I choose?

Pick based on your relationship to the community: choose Resident if you live in or near Soho, Staff if you work at a Soho venue, Business if you run one, or a Visitor pass if you're here for a while. Residents and staff join free, and businesses can start free too: see each membership's page for current details.

How much does membership cost?

Resident and staff memberships are free to join, and businesses can start on a free plan too. Visitor passes and paid business plans have their own options, and pricing can change, so we keep it in one place. The current details for each are on their membership page: Residents, Staff, Visitors and Businesses.

Where and how am I billed for a paid membership?

Any paid membership (a Visitor pass or a business membership) is billed securely on the web at welovesoho.co.uk/account, not inside the app. This keeps things simple and means no app-store commission is added. Your card details are handled by our payment provider; we never see or store them.

How do I change or cancel a paid membership?

Manage everything at welovesoho.co.uk/account/subscription: change your membership or cancel any time. Cancelling stops future payments; you keep your benefits until the end of the current period. Visitors can simply cancel their pass on the web when they leave.

Where are my invoices and receipts?

All your invoices and billing history are at welovesoho.co.uk/account/invoices. You can also open "Billing and invoices" from the Me tab in the app.

A payment failed: what happens?

If a renewal payment doesn't go through, we'll email you and retry over a short window so a temporary card issue doesn't interrupt your membership. Update your payment details any time at welovesoho.co.uk/account.

Using the app

Finding what's on.

What can I do in the app?
  • Discover a live feed of member offers from Soho venues, sorted by what's closest and open now.
  • Switch between list and map views to see offers as cards or as pins across Soho.
  • Filter by category (Food & Drink, Shopping, Health & Wellness, Services and more), and search offers or places.
  • Save offers you want to come back to, and carry your membership card for redemption.
  • Manage your profile: your membership, saved venues, and recent activity in one place.
How does search work?

Type in the search bar and the list (or the map pins) filters live to matching offers and places, by offer title, business name or category. Combine search with the category and time filters to narrow things down.

Why does the app ask for my location?

Location lets the app show offers near you and place them on the map, sorted by distance and by what's open now. It's used only while you're using the app, and you can browse without it: search and filters still work. You can change the permission any time in your device settings.

Do offers show on a map?

Yes. Tap the map view to see live offer pins across Soho, with the same search, category and time filters as the list. Tap a pin to preview the offer, then open it for full details.

Offers & your card

Claiming what's yours.

How do I redeem an offer?

Open the offer and tap Redeem now, then show your membership card to a member of staff at the counter. Your card carries a scan-to-verify QR code, so redemption is quick and there's nothing to print. Each offer page lists exactly what you get and any conditions.

Where's my membership card?

Your card lives in the Wallet tab. It shows your name, membership status and a QR code that staff scan to verify you. You can save offers there too, and see your recent redemptions.

Are there limits on how often I can use an offer?

Terms are set by each business and shown on the offer, for example valid days/times, one-per-member, or member-only. Always check the "How it works" and validity details on the offer before you redeem.

Are there age restrictions on offers (e.g. alcohol)?

The app itself has no age gate: it's a directory of local offers. Where an offer involves age-restricted goods or services (such as alcohol), the participating venue applies and enforces its own restrictions at the point of redemption, in line with the law.

An offer looks wrong or expired: what do I do?

Offers are created and managed by the businesses themselves, so details can change. If something looks off, pull to refresh, and if it persists, let us know at hello@welovesoho.co.uk and we'll follow up with the venue.

Visitors

Passing through Soho.

I'm visiting London: how does a Visitor pass work?

A Visitor pass covers you for the length of your stay. Activate it when you arrive, use offers across Soho while you're here, and cancel it on the web when you leave. Passes are set up and managed at welovesoho.co.uk/account.

Do Visitors get the same offers as residents?

Visitors carry a membership card and can discover and redeem member offers across Soho just like residents. Some offers may be targeted to specific member types, and the offer will say if so.

For businesses

Running offers in Soho.

How do I list my business?

If you run a business in Soho, sign up at welovesoho.co.uk and choose the Business path. See plans and pricing on the Businesses page.

What can I do from the owner dashboard?
  • Create and manage offers in a couple of taps.
  • Scan member cards at the counter to redeem.
  • See analytics on redemptions and who's coming back.
  • Manage staff and your business profile.

You manage everything from the Business area in the app, or on the web.

What does a business membership cost?

There's a free option to get started, plus paid business memberships for more reach and features. Because pricing can change, we keep the current options in one place: see the Businesses page, and set up billing on the web at welovesoho.co.uk.

I'm staff at a Soho venue: how do I join?

Choose "Staff" when you sign up at welovesoho.co.uk/join. You may be asked for your venue's business code, or you can use an invite from the owner. Staff at one venue are customers at the next, and that's the whole idea. More on the Staff page.

Privacy & data

Your information.

What data do you collect, and do you sell it?

We collect your account details (like your email and name) and, with your permission, your location so we can show offers near you. We never sell your data, and it's encrypted in transit. Full detail is in our Privacy Policy.

How do newsletter emails / marketing work?

Marketing emails, including our weekly newsletter, are strictly opt-in. When you tick the box at sign-up we send a confirmation email first (double opt-in), and you're only subscribed once you confirm. You can unsubscribe from any email with one tap, or manage preferences in your account.

How do I delete my account?

You can request deletion of your account and personal data at any time. Manage this from your account tools at welovesoho.co.uk/account, or email hello@welovesoho.co.uk and we'll take care of it.

Account & support

Sign-in and getting help.

I forgot my password.

Tap "Forgot password?" on the sign-in screen, or go to welovesoho.co.uk/forgot-password. We'll email you a reset link. You can also sign in with a one-time email code instead of a password.

I didn't get my verification or reset email.

Check your spam/junk folder and confirm you entered the right address. On the verification screen you can tap Resend to get a fresh code. Still stuck? Email hello@welovesoho.co.uk.

Can I use the same account on more than one device?

Yes. Sign in with the same email on any device (iPhone, Android, or the web) and your membership, card and saved offers follow you.

How do I contact support?

Email hello@welovesoho.co.uk and a real person will help. For account and billing, head to welovesoho.co.uk/account. For press, it's press@welovesoho.co.uk.

Still need a hand?

We're a small team in Soho and we read everything. Email us and we'll get back to you.

hello@welovesoho.co.uk